AI SEO specialists, based in Scotland.

Your competitors are showing up in ChatGPT.
Are you?

AI is changing how customers find businesses. If you're not optimised for AI search, you're already losing traffic to the competitors who are. 20+ years in digital marketing — agency founded in 2014.

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The AI Search Shift

20+years in digital marketing (founder's career)

50+client engagements since 2014

~50%average traffic lift for clients in 6–12 months

Mostbusinesses haven't adapted their content for generative search

Results based on 50+ client engagements between 2024 and 2026. Individual results vary.

Trusted Technology Partners

Common Challenges

Problems We Solve

You're Invisible in AI Search

ChatGPT, Perplexity, and Gemini recommend your competitors — not you. We make AI search engines know, trust, and cite your brand.

Organic Traffic Is Declining

AI answers are stealing your clicks. We restructure your content strategy so search engines — traditional and AI — keep sending traffic.

Your Ads Burn Budget Fast

Poorly targeted campaigns drain spend with low ROI. We build data-driven paid strategies that turn ad spend into qualified pipeline.

Leads Aren't Converting

Traffic without conversions means broken funnels. We optimise every touchpoint — from landing pages to email nurture sequences.

No Visibility Into ROI

You can't improve what you can't measure. We set up clear attribution and reporting so you know exactly what's working.

Customers Can't Find You

Your brand exists but nobody discovers it. We build multi-channel presence across search, social, and AI platforms.

Our Approach

We've spent the last two years rebuilding client sites for ChatGPT, Perplexity, and Google's AI Overviews — before most agencies even named the problem. Our work is grounded in measurable schema, content, and ranking improvements you can verify quarterly.

Transform Your SEO Strategy AI-powered search engine results visualization

AI-First Approach

Specialised optimisation for AI search engines like ChatGPT, Perplexity, and Google AI Overviews.

Semantic Search

Content built around how people actually ask questions, not keyword lists — so AI assistants surface you in context.

AI Content Strategy

Editorial planning that ranks in traditional search and gets cited in AI answers. One workstream, two outcomes.

Quarterly Re-Optimisation

AI search algorithms shift constantly. We re-audit your top pages every 90 days and rebuild what slipped — included in retainer.

Custom AI Solutions We Build

From customer-facing chat to behind-the-scenes automation. Tell us what's slowing you down, we'll build the AI that fixes it.

Custom AI Agents

Handle support, sales triage, or onboarding without hiring. We design and deploy agents trained on your docs, your products, and your tone.

Live Chat Integration

Drop a chatbot on your site that knows your product, your pricing, and when to hand off to a human.

Intelligent Automation

Stop doing the same data entry twice. We wire AI into your workflow so the repetitive work runs while you sleep.

Backend Intelligence

Pipelines, classification, summarisation. AI plumbing that quietly speeds up the parts of your business you don't show customers.

Explore AI Solutions

Visit our specialised AI Portal for advanced solutions

What Our Clients Say

Real Results

+45% organic traffic

"Raga Marketing's SEO strategy delivered consistent gains over 12 months. We saw +45% organic traffic, +32% conversion rate, and a clear lift in lead quality — all aligned to our target audience's search behaviour."

Marketing Director

SaaS company

+52% organic growth

"Their digital marketing approach helped us refine and execute over 9 months. +52% organic growth, +41% user engagement, –28% cost efficiency — steady, measurable improvement."

Digital Strategy Lead

Professional Services

+58% organic traffic

"On the ecommerce side, our organic search performance improved over 8 months: +58% traffic, +43% sales impact, +49% new customers."

Head of Marketing

E-commerce

Results based on individual client engagements 2024–2026. Industry, starting position, and budget affect outcomes.

Riccardo Rrigamonti, founder of Raga Marketing

The Founder

Meet Riccardo

With 20+ years in digital marketing, Riccardo founded Raga Marketing in 2014 to help businesses navigate the shift to AI-first discovery — without abandoning what already works in traditional search.

Based in Scotland, he works hands-on with every client — from local trades to scaling tech companies — bringing the same data-driven, no-nonsense approach that's delivered measurable results across 50+ engagements.

Your competitors are showing up in ChatGPT.Are you?